{"id":62768,"date":"2024-09-16T15:48:08","date_gmt":"2024-09-16T15:48:08","guid":{"rendered":"https:\/\/explore.local\/2024\/09\/16\/degreed-automations-ld-campaigns-that-boost-performance\/"},"modified":"2025-05-02T21:00:43","modified_gmt":"2025-05-02T21:00:43","slug":"degreed-automations-ld-campaigns-that-boost-performance","status":"publish","type":"post","link":"https:\/\/degreed.com\/experience\/pt-br\/blog\/degreed-automations-ld-campaigns-that-boost-performance\/","title":{"rendered":"Degreed Automations: L&D Campaigns That Boost Performance"},"content":{"rendered":"\n
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This is the second post in a series on orchestrating workforce development with Degreed Automations. See the first<\/a> and the third<\/a><\/em>.<\/p>\n<\/blockquote>\n\n\n\n

A product launch is an important and complex time at any business\u2014and L&D can play a critical role, helping to ensure your organization\u2019s investment in innovation leads to success.<\/p>\n\n\n\n

Employees across your company need to know new information specific to their roles as they execute different tasks, and more often than not that takes training. From pitching prospects on the new offering to implementing it for buyers, enablement boosts the odds of success.<\/p>\n\n\n\n

As a launch date races closer, Degreed Automations can help you deliver the right learning to the right people at the right time. How? By automating personalized messages and reminders that drive employees onto the Degreed platform, and by automating admin tasks in Degreed like adding people to groups or changing permissions.<\/p>\n\n\n\n

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Get time back for high-impact work.<\/strong><\/h2>\n\n\n\n

We recently looked at how an employee\u2014a Sales Director we call Kelly\u2014can receive relevant onboarding resources with the help of Degreed Automations<\/a>. It automatically delivered standardized onboarding directions and a four-week personalized learning plan as well as reminders to keep learning. And in doing so, it enabled L&D to easily scale personalized onboarding and save time on day-to-day administrative tasks.<\/p>\n\n\n\n

Let\u2019s look now at another step in Kelly\u2019s development journey, a product launch.<\/p>\n\n\n\n

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Preparing for a New Product Launch<\/strong><\/h2>\n\n\n\n

With the launch of your company\u2019s new AI-powered product, every employee needs to understand what the product does and why it matters to your clients and business. That means some <\/em>learning needs to be delivered to everyone.<\/p>\n\n\n\n

Kelly receives this overview information through a Microsoft Teams notification, which directs her toward a Learning Plan that documents the basics of what the product does and why it matters. She completes all this learning material before an organization-wide enablement session. Because she\u2019s prepared with this foundational knowledge, Kelly comes to the session ready to ask meaningful questions. <\/p>\n\n\n\n

Following the first enablement session, Kelly receives an automated email notification that she\u2019s been assigned additional learning to help her prepare for a sales-specific training. The content in this Pathway is set up to help Kelly successfully pitch the new AI-powered product, and to learn a talk track for the product\u2019s core pitch deck.<\/p>\n\n\n\n

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Kelly gets sidetracked on other high priority work, and two days before the training she still hasn\u2019t completed the assigned learning. Fortunately, she gets an automated email reminder. Once she finishes the Pathway, she receives suggested follow-up learning: a demo on how to use the new product for a common use case.<\/p>\n\n\n\n

At the training, Sales leaders look for volunteers to practice pitching in front of the group. Because Kelly finished the learning materials ahead of the training and watched the product demo, she volunteers. She gets helpful feedback that she later implements to successfully pitch the product and close a deal.<\/p>\n\n\n\n

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Product Launch Behind the Scenes\u2014the L&D Perspective<\/strong><\/h2>\n\n\n\n

L&D used Degreed Automations to deliver the right learning to Kelly at the right time. <\/p>\n\n\n\n

In this case, L&D used Automations to run an internal marketing campaign focused on workforce development, delivering a series of required learning resources in a specific order to help the Sales team play its role in successfully launching the new product. To accomplish this, L&D created certain triggers to deliver the right learning to Kelly based on her role\u2014and on actions she took. <\/p>\n\n\n\n

L&D used Degreed Automations every step of the way:<\/p>\n\n\n\n